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Pump.fun's $4B token launch.
PLUS: Trump’s token goes multichain, TON’s visa hype backfires and Congress kicks off Crypto Week.
🐸 Pump.fun is launching a $4B Token. But is anyone still watching?
NEW: Gateio leaks $PUMP token sale details, set for July 12-14 with 150B tokens at $0.004 aiming for a $4B FDV. Link removed after, fueling speculation!
— Cryptopolitan (@CPOfficialtx)
9:57 PM • Jul 7, 2025
Pump.fun, the memecoin machine that set Solana on fire, is about to make its biggest move yet.
On July 12, it will launch its official utility token, PUMP, across Gate.com and its own site. The sale includes 150 billion tokens at $0.004 each, worth up to $4 billion, and open to anyone fast enough to click.
No max limit. No fancy tiers. Just a first-come, first-served frenzy—if the crowd still cares.
The sale details (Before they disappeared)
According to a now-deleted FAQ page on Gate, the public sale will last 72 hours or until tokens run out. Users need to meet a minimum purchase, but there’s no upper cap.
The token will fuel the Pump.fun ecosystem, which lets anyone mint and trade memecoins without touching a line of code or paying gas fees. The model is zero tax, zero pre-mine, zero team allocation, pure degen appeal.
It worked like magic in January. But six months later, the energy’s... different.
Revenue down. Fees down. User profits almost gone.
In July, Pump.fun feels less like a rocket and more like a stalled engine.
Daily revenue dropped 92% since the peak in January. Back then, it was pulling $7 million a day. Now, it’s closer to $533K.
Fees have followed the same path, with 86% declines. In June, Pump.fun generated $39 million in revenue, less than a third of its January high.
And the users? According to Dune, over 60% have lost money, with fewer than 0.01% of wallets booking seven-figure profits.
BONK just flipped it. Will PUMP flip the story?
Just as Pump.fun prepares to sell billions in tokens, a new rival showed up: LetsBonk, the memecoin launchpad powered by BONK.
This week, it flipped Pump.fun in daily token launches for the first time. It’s a warning shot and a reminder that viral platforms don’t stay viral forever.
Still, Pump.fun has history on its side. This is the home of Fartcoin, Peanut the Squirrel, Moo Deng, and Chill Guy. It made memecoin minting feel like TikTok. The PUMP token could bring that chaos back, if users want in.
But with falling revenue and fierce competition, this isn’t just a launch. It’s a stress test.
The regulator has opened a new public comment window, which stalls decision-making. The latest revision mandates that responses be filed within 21 days and rebuttals within 35 days of publication in the Federal Register of the filing.
📊 Market Watch:
Six months after launching on Solana during Donald Trump’s inauguration week, the token is expanding to the Tron blockchain, a move announced Monday by the TrumpMeme Official account and amplified by Tron’s own Justin Sun.
This marks the latest milestone in Trump’s growing presence in crypto not just as a meme, but as a fully integrated political brand.
And yes, the family is cashing in.
From gala dinners to token empires
Back in May, top Trump token holders were invited to a private dinner with Trump himself at his DC golf club. The inner circle? The top 25 wallets. The token surged after the event invite dropped but that was just a preview.
Behind the scenes, the Trump family’s crypto portfolio is expanding rapidly:
World Liberty Financial, their flagship blockchain venture, raised $550 million in token sales
Over $390 million reportedly flowed directly to the family
They hold 22.5 billion tokens, worth billions more (currently non-transferable)
Their USD1 stablecoin was used in a $2B investment into Binance, via MGX, an Abu Dhabi firm
Even more quietly, the family reduced their equity stake in World Liberty Financial from 60% to 40%, likely to prepare for broader institutional partnerships.
The big picture: power, politics, and tokens
With the Tron integration, the Trump token is no longer just a Solana meme, it’s now part of a broader crypto-political strategy, backed by Justin Sun and aligned with Trump’s “crypto president” branding.
And it’s not ending there.
World Liberty plans to accumulate a large position in the $TRUMP token itself, and their American Bitcoin venture is preparing to go public via a reverse merger with a Nasdaq-listed company.
What began as a novelty coin is now evolving into a crypto-political ecosystem, with real capital, legal structures, and international financial influence behind it.
📚Read Also: Trump sends tariff letters to 14 countries, says he did it to achieve “strong friendships”
Trump sent tariff letters to 14 countries warning of new U.S. import duties starting August 1. Tariff rates range from 25% to 40%, depending on the country and trade relationship.
⚙️ Protocol Watch
The TON Foundation has officially clarified that there is no government-backed partnership offering UAE Golden Visas to Toncoin holders—despite earlier claims that staking $100,000 worth of TON could grant a 10-year residency.
This walk-back comes after a joint statement from the UAE’s top regulatory bodies—including VARA and the Federal Authority for Identity and Citizenship—denying any such crypto-linked visa initiative.
What actually happened:
On July 7, a viral X post claimed staking 100K TON for 3 years plus a $35K fee made one eligible for a UAE Golden Visa.
Telegram CEO Pavel Durov reposted it, lending it more credibility.
But by July 8, the UAE government stepped in, firmly denying the claims.
TON Foundation followed up, admitting it was a “premature announcement.”
To clarify, no official Golden Visa program has launched in partnership with the government of the UAE
The foundation says it was exploring options with an approved partner—but nothing is finalized, and any such program would need full regulatory approval.
Context:
UAE’s current Golden Visa requirements include:
$540,000 in real estate or other illiquid investments
Recognized startups or top-tier professional qualifications
TON’s shortcut—staking $100K—would’ve undercut existing rules significantly
Why it matters:
It's the second time Durov has jumped the gun, earlier this year, Elon Musk had to clarify Telegram hadn’t yet partnered with xAI, despite Durov saying so.
Misleading announcements in crypto aren’t new, but when they involve visas and national policies, the backlash can be severe.
While the TON Foundation now “fully supports” the UAE's regulatory statement, it remains to be seen whether the idea of crypto-based residency will gain official traction in the future.
The co-founder of Twitter, Jack Dorsey, announced the launch of a new decentralized peer-to-peer messaging app named Bitchat. The application is currently available on Apple’s beta‐testing service TestFlight.
🏛️ Regulation Watch
The U.S. House and Senate are stepping into the crypto spotlight. After months of policy limbo, Washington is now preparing for a full-scale legislative showdown on digital assets with “Crypto Week” officially set for mid-July.
Two major hearings are locked in for Wednesday, July 9, led by the House Ways and Means Committee and the Senate Banking Committee. They’ll cover everything from market structure to taxation and stablecoins.
What to expect this week:
The House hearing, titled “Ensuring Digital Asset Policy Built for the 21st Century,” will examine tax frameworks for crypto.
The Senate hearing, “Building Tomorrow’s Digital Asset Markets,” will feature witnesses like:
Summer Mersinger (Blockchain Association)
Jonathan Levin (Chainalysis)
Dan Robinson (Paradigm)
Brad Garlinghouse (Ripple)
The discussions come right after President Trump signed his controversial tax-and-budget bill, setting the stage for what House Speaker Mike Johnson calls “a turning point” in U.S. crypto policy.
Coming up during “Crypto Week”:
CLARITY Act: Clarifies jurisdiction between the SEC and CFTC.
GENIUS Act: Establishes a framework for regulated, dollar-pegged stablecoins.
Speaker Johnson plans to bypass traditional committee delays and bring both bills straight to the floor for a vote.
The controversy:
While the bills had early bipartisan support, things turned sharply political.
Democrats raised red flags over Trump’s personal ties to crypto including hundreds of millions in profits from token launches and stablecoin ventures connected to his family. Some even pushed for amendments to ban high-ranking officials from trading crypto while in office, but Republicans shot those down.
What’s next:
If passed, the GENIUS Act would give banks, fintechs, and even major retailers the green light to issue and distribute stablecoins. The CLARITY Act could finally create a clear ruleset for institutional crypto adoption.
Meanwhile, the Trump administration's Working Group on Digital Asset Markets — led by David Sacks and Bo Hines is preparing its first full report by July 22. Acting CFTC Chair Caroline Pham has called it a “crypto roadmap” that may recommend:
A strategic Bitcoin reserve
Greater banking access for crypto firms
A national digital asset stockpile
The U.S. is gearing up to legislate the future of crypto and this month could decide how far, and how fast, it moves.
Market-moving headlines 🔥
Ripple CEO Brad Garlinghouse has announced that he will testify before the US Senate Banking Committee during its hearing this week on Wednesday morning. He will assert the need for constructive crypto market structure legislation in the US. | In June, Instagram’s new app Threads drew 115.1 million daily mobile users, closing the gap on Elon Musk’s X, which saw 132 million. |
Bit Digital has gone all-ETH after selling all of its Bitcoin. The Nasdaq-listed company raised $172 million from BTC and acquired over 100,000 Ethereum, making it one of the largest corporate ETH treasuries. | The US Securities and Exchange Commission (SEC) is pushing toward altcoin exchange-traded funds, especially for Solana. In a clear sign of its evolving stance, the SEC has asked issuers to amend and refile their S‑1 applications for spot SOL ETFs by the end of July. |
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